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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

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Professional Keratin Treatment Curly Explosion Curls Activator 250g - Probelle

Probelle Professional Keratin Treatment Curly Explosion Curls Activator 250g - Probelle

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Professional Treatment Keratin Hair Behaved Finisher Cream 350ml - Probelle

Probelle Professional Treatment Keratin Hair Behaved Finisher Cream 350ml - Probelle

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Blond Hair Realignment Deep Hair Mask Azure Formol Free Keratin Treatment 950g - Probelle

Probelle Blond Hair Realignment Deep Hair Mask Azure Formol Free Keratin Treatment 950g - Probelle

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Blond Hair Realignment Deep Hair Mask Azure Formol Free Keratin Treatment 150g - Probelle

Probelle Blond Hair Realignment Deep Hair Mask Azure Formol Free Keratin Treatment 150g - Probelle

Sale price$22.00

Natural Professional Bt-o.x Okra Smooth Thermal Hair Realignment 150g - Probelle

Probelle Natural Professional Bt-o.x Okra Smooth Thermal Hair Realignment 150g - Probelle

Sale price$22.00

Professional Deep Hair Mask Definitive Japanese Thermal Realignment Mask 950g - Probelle

Probelle Hair Mask Professional Deep Hair Mask Definitive Japanese Thermal Realignment Mask 950g - Probelle

Probelle Professional Deep Hair Mask Definitive Japanese Thermal Realignment Mask 950g - Probelle

Sale price$45.00

Revealing Emulsion Hair Discoloration Oxygenated Water 30 Vol. 900ml - Probelle

Probelle Revealing Emulsion Hair Discoloration Oxygenated Water 30 Vol. 900ml - Probelle

Sale price$27.50

Revealing Emulsion Hair Discoloration Oxygenated Water 20 Vol. 900ml - Probelle

Probelle Revealing Emulsion Hair Discoloration Oxygenated Water 20 Vol. 900ml - Probelle

Sale price$27.50

Probelle Finisher Probelle Polishing Crystal Smooth Magic Shine Mirror 120ml / 4.05 fl oz

Probelle Probelle Polishing Crystal Smooth Magic Shine Mirror 120ml / 4.05 fl oz

Sale price$22.00

Indispensable Use Progressive Brush Treatment Oliva Hibiscus Gel 1L - Paiolla

Paiolla Indispensable Use Progressive Brush Treatment Oliva Hibiscus Gel 1L - Paiolla

Sale price$154.44

Smooth Progressive Liss Ciare Bamboo Active Reconstructive Mask 1L - Paiolla

Paiolla Smooth Progressive Liss Ciare Bamboo Active Reconstructive Mask 1L - Paiolla

Sale price$102.96

Silver Effect Traditional Hair Treatment 3D Tinting Gloss 100ml - Magic Color

Magic Color Silver Effect Traditional Hair Treatment 3D Tinting Gloss 100ml - Magic Color

Sale price$16.50

Magic Power Pearl Effect Treatment 3D Tinting Gloss Mask 100ml - Magic Color

Magic Color Magic Power Pearl Effect Treatment 3D Tinting Gloss Mask 100ml - Magic Color

Sale price$16.50

Instant Silver Effect Magic Color Toning Turbo Ice White 300ml - Magic Color

Magic Color Instant Silver Effect Magic Color Toning Turbo Ice White 300ml - Magic Color

Sale price$22.00

Platinum White Anti Yellow Treatment 3D Tinting Gloss Mask 100ml - Magic Color

Magic Color Brazilian Keratin Treatment Platinum White Anti Yellow Treatment 3D Tinting Gloss Mask 100ml - Magic Color

Magic Color Platinum White Anti Yellow Treatment 3D Tinting Gloss Mask 100ml - Magic Color

Sale price$16.50

Magic Color Hair Gloss Intense Effect Red Marsala Treatment 3D Tinting Gloss Mask 100ml - Magic Color

Magic Color Hair Gloss Intense Effect Red Marsala Treatment 3D Tinting Gloss Mask 100ml - Magic Color

Magic Color Intense Effect Red Marsala Treatment 3D Tinting Gloss Mask 100ml - Magic Color

Sale price$16.50

Brazilian Treatment Gray Effect Ice Blond 3D Tinting Gloss 100ml - Magic Color

Magic Color Brazilian Treatment Gray Effect Ice Blond 3D Tinting Gloss 100ml - Magic Color

Sale price$16.50

LisoPlastia Brazilian Keratin Hair Straightening Platinum btox Mass Replacement Treatment 1Kg - LisoPlastia

Hair Straightening Platinum btox Mass Replacement Treatment 1Kg - LisoPlastia

LisoPlastia Hair Straightening Platinum btox Mass Replacement Treatment 1Kg - LisoPlastia

Sale price$45.00

Hair Straightening Keratin Deep Hair Mask Mass Replacement Treatment 1Kg - LisoPlastia

LisoPlastia Hair Straightening Keratin Deep Hair Mask Mass Replacement Treatment 1Kg - LisoPlastia

Sale price$67.96

Progressive Brush Keratin LisoPlastia No Formaldehyde Gold 2x500ml - LisoPlastia

LisoPlastia Progressive Brush Keratin LisoPlastia No Formaldehyde Gold 2x500ml - LisoPlastia

Sale price$209.53

Coconut Cocoa Original Progressive Karité Detox Formol Free 2x1L - LisoPlastia

LisoPlastia Coconut Cocoa Original Progressive Karité Detox Formol Free 2x1L - LisoPlastia

Sale price$297.30

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ProSalon Hair Mask Repair Protect Let Me Be Recovery Treatment Fortifying Mask 1kg - ProSalon

Repair Protect Let Me Be Recovery Treatment Fortifying Mask 1kg - ProSalon

ProSalon Repair Protect Let Me Be Recovery Treatment Fortifying Mask 1kg - ProSalon

Sale price$27.50

Save $22.50

Hair Discoloration New Blonde Blue Bleaching Powder Dust Free 400g - ProSalon

ProSalon Hair Discoloration New Blonde Blue Bleaching Powder Dust Free 400g - ProSalon

Sale price$27.50 Regular price$50.00

Save $18.00

ProSalon Hair Mask Fortifying Treatment Let Me Be Reconstruction Recovery Mask 250g - ProSalon

Fortifying Treatment Let Me Be Reconstruction Recovery Mask 250g - ProSalon

ProSalon Fortifying Treatment Let Me Be Reconstruction Recovery Mask 250g - ProSalon

Sale price$22.00 Regular price$40.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

The Keratin Store

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