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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

The Keratin Store

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Discoloration Prismcolor Revealing Hair Emulsion 8 Volumes 900ml - Richée

Richée Discoloration Prismcolor Revealing Hair Emulsion 8 Volumes 900ml - Richée

Sale price$22.00

Aloe Vera Chamomile Dust Free Bleaching Powder Discoloration 500g - Richée

Richée Aloe Vera Chamomile Dust Free Bleaching Powder Discoloration 500g - Richée

Sale price$38.50

Prismcolor Reconstructor Phytantriol Hair Spheres Treatment 2 Products - Richée

Richée Prismcolor Reconstructor Phytantriol Hair Spheres Treatment 2 Products - Richée

Sale price$44.00

Brazilian Original Blond Soul Hair Toning Treatment Kit 2x250ml - Richée

Richée Brazilian Original Blond Soul Hair Toning Treatment Kit 2x250ml - Richée

Sale price$49.50

Richée Brazilian Keratin Treatment Thermo Activated Mass Replenisher Soul Blond Hair Treatment Mask 300g - Richée

Richée Brazilian Keratin Treatment Thermo Activated Mass Replenisher Soul Blond Hair Treatment Mask 300g - Richée

Richée Thermo Activated Mass Replenisher Soul Blond Hair Treatment Mask 300g - Richée

Sale price$27.00

Sold out

Richée Brazilian Keratin Treatment Thermo Activated Mass Replenisher Soul Blond Hair Treatment Mask 1Kg - Richée

Richée Brazilian Keratin Treatment Thermo Activated Mass Replenisher Soul Blond Hair Treatment Mask 1Kg - Richée

Richée Thermo Activated Mass Replenisher Soul Blond Hair Treatment Mask 1Kg - Richée

Sale price$40.00

Blond Platinum Toning Matte Anti Yellow Deep Moisturizing 500ml - Richée

Richée Blond Platinum Toning Matte Anti Yellow Deep Moisturizing 500ml - Richée

Sale price$49.50

Richée Brazilian Keratin Treatment Professional Riplex Protector Mass Replenisher Treatment 2x110ml - Richée

Professional Riplex Protector Mass Replenisher Treatment 2x110ml - Richée

Richée Professional Riplex Protector Mass Replenisher Treatment 2x110ml - Richée

Sale price$44.00

Professional Brazilian Nano Deep Hair Mask Lavatory Strong Soft Treatment 2x1L - Richée

Richée Professional Brazilian Nano Deep Hair Mask Lavatory Strong Soft Treatment 2x1L - Richée

Sale price$66.00

Richée Nanobtx Repair Deep Hair Mask 250g / 8.81 fl oz

Richée Brazilian Keratin Treatment Brazilian Nano Deep Hair Mask Varnish Bath Shine Intensifying Treatment Mask 250g - Richée

Richée Richée Nanobtx Repair Deep Hair Mask 250g / 8.81 fl oz

Sale price$20.00

Sold out

Richée Brazilian Keratin Treatment BB Cream Treatment Capillary Alignment 10 Benefits Treatment Kit 3x1L - Richée

BB Cream Treatment Capillary Alignment 10 Benefits Treatment Kit 3x1L - Richée

Richée BB Cream Treatment Capillary Alignment 10 Benefits Treatment Kit 3x1L - Richée

Sale price$121.00

Brazilian Biobtx Mass Replenisher Deep Hair Mask 250g - Richée

Richée Brazilian Biobtx Mass Replenisher Deep Hair Mask 250g - Richée

Sale price$22.00

Brazilian Biobtx Mass Replenisher Deep Hair Mask Bioplasty Mask 500g - Richée

Richée Brazilian Biobtx Mass Replenisher Deep Hair Mask Bioplasty Mask 500g - Richée

Sale price$33.00

Richée Brazilian Keratin Treatment Brazilian Biobtx Mass Replenisher Botox Treatment Bioplasty Mask 1Kg - Richée

Richée Brazilian Biobtx Deep Hair Mask Bioplasty 1Kg - Richée

Sale price$44.00

Save $10.00

Richée Professional | Bioplástica Capilar | Hair Alignment Without Damages To The Hair Fiber | (2x) 300 ml / 10.14 fl.oz

Richée Richée Professional | Bioplástica Capilar | Hair Alignment Without Damages To The Hair Fiber | (2x) 300 ml / 10.14 fl.oz

Sale price$39.50 Regular price$49.50

Brazilian Bioplasty Hair Cleaning Hydration Shine Treatment Kit 2x2.5L - Richée

Richée Brazilian Keratin Treatment Brazilian Bioplasty Hair Cleaning Hydration Shine Treatment Kit 2x2.5L - Richée

Richée Brazilian Bioplasty Hair Cleaning Hydration Shine Treatment Kit 2x2.5L - Richée

Sale price$104.50

Argan and Ojon Smoothing Thermo Activated Hair Threrapy Alignment 3x1L - Richée

Richée Argan and Ojon Smoothing Thermo Activated Hair Threrapy Alignment 3x1L - Richée

Sale price$129.00

Brazilian Hair Treatment Purifying Shampoo Anti Residue 200ml - Magic Science

Magic Science Brazilian Hair Treatment Purifying Shampoo Anti Residue 200ml - Magic Science

Sale price$57.92

Brazilian Original Realignment Treatment Hair Reorganizer 150ml - Magic Science

Magic Science Brazilian Original Realignment Treatment Hair Reorganizer 150ml - Magic Science

Sale price$122.27

Brazilian Treatment Universal Therapy Capillary Ampoule 10ml - Magic Science

Magic Science Brazilian Treatment Universal Therapy Capillary Ampoule 10ml - Magic Science

Sale price$47.62

Brazilian Universal Hair Ultraconditioning Therapy Mask 250g - Magic Science

Magic Science Brazilian Universal Hair Ultraconditioning Therapy Mask 250g - Magic Science

Sale price$122.27

Brazilian Magic Eye Gel Eyelash and Eyebrow Growth Treatment 9g - Magic Science

Magic Science Brazilian Magic Eye Gel Eyelash and Eyebrow Growth Treatment 9g - Magic Science

Sale price$90.09

Magic Beauty Hair Supplement Vitamins Minerals 30 capsules - Magic Science

Magic Science Magic Beauty Hair Supplement Vitamins Minerals 30 capsules - Magic Science

Sale price$90.09

Save $30.00

Anti Hair Fall Growing Shampoo Caffeine's Therapy 240ml - Magic Science

Magic Science Hair Treatment Anti Hair Fall Growing Shampoo Caffeine's Therapy 240ml - Magic Science

Magic Science Anti Hair Fall Growing Shampoo Caffeine's Therapy 240ml - Magic Science

Sale price$69.00 Regular price$99.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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